You! is a cosmetics brand offering the best products from the world of Korean beauty and other countries, both modern and authentic thanks to a gentle, preventative approach adapted to each skin type.

The diversity and purity of the products are suitable for all skin types and, with daily use, result in healthy, radiant, and long-lasting skin. Take care of yourself!

Our products

EXCESS SEBUM / ACNE

ACNE DUO

A perfect duo for clear, balanced, and radiant skin every day. This routine prevents and treats blemishes, regulates excess sebum, and soothes acne-prone skin.

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SENSITIVE SKIN

DUO SPOTS

Give your skin a natural glow with the Anua & Skin1004 duo. This routine deeply hydrates, smooths skin texture, and brightens the complexion. Thanks to powerful active ingredients like rice extract and niacinamide, it fades dark spots, corrects hyperpigmentation, and evens out skin tone.

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DRY SKIN

MEN'S ROUTINE

Also discover our skincare routine dedicated to men with oily skin, combining care and effectiveness.

Find this routine in the "Our kits" section

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